Meta Platforms (META) Stock Analysis – July 18, 2025
As of July 18, 2025, Meta Platforms (META) is trading at $701.41, marking a -0.21% decline on the day. The stock recently lost short-term momentum after peaking near $742.50, and is now hovering just above the key psychological level of $700.
META has pulled back more than 5.5% from recent highs, raising questions about whether we’re seeing a healthy correction or the start of a deeper reversal.
This zone is critical: bulls need to defend $697–$700 to prevent further technical damage. Meanwhile, bears are eyeing a breakdown below support for a potential retest of $680 and below.
- Current Price: $701.41
- 52‑Week High: $747.90
- 52‑Week Low: $442.65
- Immediate Support: $700.00 (psychological level near current price)
- Next Major Support: $685.00 (prior swing low / breakout origin)
- Immediate Resistance: $715.00 (recent distribution zone)
- Next Key Resistance: $742.50 (local swing high)
- 50‑Day Simple Moving Average (SMA): Approximately $ — (Not shown on chart)
- 200‑Day SMA: Approximately $ — (Not shown on chart)
- Volume Trend: Not visible, but recent light candles suggest consolidation or reduced participation
Let’s break down the chart.
Contents
Candlestick Chart Analysis
From a technical standpoint, META is currently in a short-term downtrend, coming off a failed breakout above $740 in early July. After strong bullish momentum in late June, the stock topped out and has since been printing a series of lower highs and lower lows — a classic sign of exhaustion.
Here’s what the chart reveals:
- July 5–8: Meta surged, breaking above previous resistance at $728, but printed a large rejection wick above $740 — a classic bull trap setup.
- July 9–15: The price action transitioned into a descending channel, showing clear supply pressure. Candles began closing lower each day, often near their lows.
- July 17–18: META printed back-to-back bearish candles with narrow real bodies, hovering around the key $700 level. There’s visible buying interest, but momentum is fading.
Volume is not shown in the screenshot, but based on the price structure and overlapping candles, we can infer that volume is likely declining, which is typical of consolidation before a larger move.
Unless bulls can regain $715+, this pullback may deepen into the $680–$685 zone.
Support and Resistance Levels Table
| Type | Price Level | Description |
|---|---|---|
| Resistance 1 | $742.50 | Recent swing high |
| Resistance 2 | $728.00 | Bull trap breakout zone |
| Resistance 3 | $715.00 | Breakdown origin |
| Resistance 4 | $705.00 | Current intraday resistance |
| Support 1 | $700.00 | Key psychological level |
| Support 2 | $697.00 | Daily demand zone |
| Support 3 | $685.00 | Last bullish engulfing candle base |
| Support 4 | $670.50 | 52-week low |
$700 is the most important line in the sand. If bulls lose it, the trend could shift sharply toward $685 or even lower.
7-Day Price Forecast Table
| Date | High | Low | Expected Close |
|---|---|---|---|
| July 19 | $707.50 | $695.80 | $701.20 |
| July 20 | $710.00 | $698.00 | $705.00 |
| July 21 | $715.00 | $700.00 | $709.80 |
| July 22 | $728.00 | $707.00 | $723.50 |
| July 23 | $732.00 | $717.00 | $728.40 |
| July 24 | $738.00 | $725.00 | $731.00 |
| July 25 | $740.00 | $730.00 | $735.80 |
Forecast Logic: If META can hold above $697 and reclaim $705 early next week, a slow grind higher toward $728 is likely. However, if the $697 zone breaks, expect a flush toward $685 before any meaningful reversal attempt.
Buy, Hold, or Sell Decision Table
| Action | Trigger Condition | Reasoning |
|---|---|---|
| BUY | Close above $715 | Breakout from downtrend resistance |
| HOLD | Range between $697–$715 | Neutral consolidation zone |
| SELL | Break below $697 | Confirmed breakdown, more downside |
Technical Call-to-Action
At this stage, the ideal trade is to wait. META is in a high-risk zone with mixed momentum. Buying here without confirmation of strength is a poor risk/reward setup. However, if price reclaims $715 with strong candles and expanding range, that would suggest bullish control is returning.
Conversely, a daily close below $697 opens the path for a sharper correction into $685–$670, especially if it comes on higher-than-average volume.
Fundamental Triggers to Watch
- Q2 Earnings Report (Upcoming in Late July) – Volatility expected.
- Interest Rate Announcements – Tech stocks remain sensitive to macro trends.
- Ad Revenue Updates – Meta’s performance in digital advertising directly impacts sentiment.
- AI Product Developments – Any VR/AR or LLM-related announcements could cause upside momentum.
Investors should also monitor institutional flows and short interest around earnings week. Large block trades near support or resistance often precede big moves.
Final Thoughts
Right now, META is testing the lower end of its short-term range, and the $700–$697 area has become a make-or-break level for both bulls and bears.
- A bounce off this zone could be the beginning of a measured move back to the $728–$740 supply zone.
- A breakdown sets the stage for a deeper flush into longer-term support at $670.50.
In my experience, these “compressed near support” setups are low-probability trades unless volume steps in. If the stock pops on low volume, I’d be cautious about chasing. Instead, I’ll watch how price reacts around $715–$728. That’s where the sellers have shown up before, and that’s where the real decision gets made.
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